Greenwashing Tactic #1: Hidden Trade Off

Claiming a brand or commodity is ‘green’ using a narrow definition or series of characteristics Examples of Hidden Trade off Nestle In 2019, a satellite monitoring system for stopping deforestation was adopted by Nestle, PZ Cussons and others. They are RSPO members with ‘No Deforestation’ policies in place. In 2021, deforestation continues. Greenwashing Reality Reality … Continue reading Greenwashing Tactic #1: Hidden Trade Off