Greenwashing Tactic #4: Fake Labels

Claiming a brand or commodity is green based on unreliable, ineffective endorsements or eco-labels such as the RSPO, Forest Stewardship Council (FSC) or FairTrade coffee and cocoa. Greenwashing: Fake Labels and fake certifications Ecolabels are designed to reassure consumers that they are purchasing green or sustainable products. In reality the environmental standards are no better … Continue reading Greenwashing Tactic #4: Fake Labels