Southern Pudu Pudu puda

Darting around and hiding on the forest floor, the Southern Pudu, known as püdü or püdu in Mapudungun (the language of the indigenous Mapuche people), is the world’s second-smallest #deer species. Weighing just 6.4 to 13.4 kg and standing at 35 to 45 cm at the shoulder, these miniature deer are remarkably adapted to their forested environments and communicate with each other through scent. Their short, spiky antlers curve slightly backward, and their thick chestnut-brown coat provides excellent camouflage in the undergrowth.

Despite their small size, Southern Pudus are resilient #ungulates in one of the world’s most biodiverse but increasingly threatened temperate forests in #Argentina and #Chile. However, habitat destruction for eucalyptus and pine monoculture, predation by invasive species, road collisions and disease transmission from farmed animals are pushing populations to the brink. Help them by raising awareness, it’s the #Boycott4Wildlife

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Andean Mountain Cat Leopardus jacobita

Known affectionately as ‘huana titi’ or ‘the cat from dry places’ by locals, the Andean mountain cat captivates with their mystery and elegance. This cat boasts an exceptional sense of hearing, attributed to their well-developed eardrums. These allow them to detect prey with precision. They skillfully use their long tail, which makes up 70% of their body length, for balance during the swift and unpredictable chases of their prey.

Unlike their larger feline counterparts, Andean mountain cats cannot roar due to the close and hardened structure of the bones in their throats, opting instead for mewls, growls, and screams. Remarkably, they can purr continuously, breathing in and out, showcasing a unique aspect of their vocal repertoire. Together we can protect these magnificent cats and their precious rainforest world. Use your wallet as a weapon and #BoycottMeat, #BoycottPalmOil, and #Boycott4Wildlife every time you shop!

Margay Leopardus wiedii

Graceful, athletic and beautiful feline of the Amazon jungle, margays are small wild cats endemic to South and Central America. Every margay has a unique spotted pattern on their coat. They depend heavily on the rainforest canopy for hunting small mammals, reptiles and amphibians and are thought to mimic the call of the pied tamarin in order to hunt for them. Deforestation for #palmoil, soy and meat along with illegal poaching are devastating to them. Help them every time you shop and be #vegan, #Boycottpalmoil #Boycott4Wildlife

Fishing Cat Prionailurus viverrinus

Although they look cute and cuddly, the Fishing #Cat Prionailurus viverrinus has a feisty, firecracker temper. This small to medium sized wild cat can become defensive if approached in the wild. They are around twice the size of a domestic cat and typically weigh around 5-16 kg and have stocky short legs and a short tail.

Their faces are round with elongated noses that gives them a civet-like appearance, which is why their scientific name is viverrine. They are agile and fast hunters and can reach fast speeds in pursuit of prey. They have an average lifespan of approximately 12 years. Ongoing threats include palm oil deforestation, and in Indonesia it is uncertain if their population have remained alive intact due to widespread deforestation and hunting pressures. Help these plucky little #wildcats when you shop and #BoycottPalmOil #Boycott4Wildlife

Northern Tiger Cat (Oncilla) Leopardus tigrinus

The northern tiger cat, also known as the oncilla (Leopardus tigrinus), is a captivating small wild cat native to Central and South America. Distinguished by their striking, leopard-like coat marked with dark rosettes and a sleek, agile body, this elusive feline is a master of stealth and survival in the dense forests and grasslands they inhabit.

The northern tiger cat is a tiny predator, weighing only 1.5–3 kg, yet they play a significant role in maintaining ecological balance as a keystone predator. These solitary creatures, though mostly ground-dwelling, are adept climbers. They communicate through purring as kittens and have a unique “gurgle” as adults. Their habitats range from the semi-arid Caatinga to the Andean cloud forests. Tragically, this species is classified as Vulnerable, with populations declining due to habitat destruction for palm oil, soy, meat and mining, poaching, and habitat fragmentation. Indigenous-led conservation efforts are vital to protect their remaining habitats. #BoycottPalmOil #Boycott4Wildlife

Marbled Cat Pardofelis marmorata

Marbled Cat Pardofelis marmorata IUCN Status: Near Threatened Location: India, Nepal, Bhutan, Bangladesh, Myanmar, Thailand, Laos, Vietnam, Cambodia, Malaysia, Indonesia (Sumatra, Borneo), China (Yunnan, Guangxi, Tibet), Brunei The marbled cat is a small #wildcat that can be found in the eastern part of the Himalayas and southern Asia. They are related to the Asian GoldenContinue reading “Marbled Cat Pardofelis marmorata”

Borneo Bay Cat Catopuma badia

The Borneo Bay Cat, also known as the Bay Cat, is a small wildcat species endemic to the island of Borneo. Renowned for their elusive nature, they inhabit dense tropical forests and are among the least studied wild cats globally. Their rarity and the rapid deforestation of Borneo’s rainforests have raised significant conservation concerns. To protect the Borneo Bay Cat use your wallet as a weapon to fight for their survival each time you shop. #BoycottPalmOil #Boycott4Wildlife