Greenwashing Tactic #4: Fake Labels

Claiming a brand or commodity is green based on unreliable, ineffective endorsements or eco-labels such as the RSPO, Forest Stewardship Council (FSC) or FairTrade coffee and cocoa. Greenwashing: Fake Labels and fake certifications Ecolabels are designed to reassure consumers that they are purchasing green or sustainable products. In reality the environmental standards are no betterContinue reading “Greenwashing Tactic #4: Fake Labels”

Greenwashing Tactic #6: The Lesser of Two Evils

Claiming that a brand, commodity or industry is greener than others in the same category, in order to excuse ecocide, deforestation, human rights and animal rights abuses. Jump to section Greenwashing: Lesser of Two Evils: Palm Oil Uses Less Land Than Other Crops Greenwashing messaging is pervasive by researchers Greenwashing messaging is pervasive on socialContinue reading “Greenwashing Tactic #6: The Lesser of Two Evils”

Laughs, Cries and Deception: Complex Lives of Birds

#Birds can certainly get very angry – and the owner of a galah or corella would be well advised not to get near this bird when the head feathers are raised — but birds can be joyful and playful, can get depressed and, as studies have shown, a neglectful or bare environment can even make them pessimistic.

Birds may feel for others (have empathy) and even console them, may have a sense of justice, may show deep affection for their partner and grieve for their loss. I witnessed the mate of a fatally injured tawny frogmouth not moving from the spot next to their dead partner for three days, and then dying on the fourth. 🌴🩸🧐 Be #vegan for them! ❌ #BoycottPalmOil #Boycott4Wildlife

Zoologist and TV Presenter Dr George McGavin

Dr George McGavin FLS FRGS Hon. FSB Hon. FRES studied Zoology at Edinburgh University, followed by a PhD in entomology at Imperial College and the Natural History Museum in London. After 25 years as an academic at Oxford University he became an award-winning television presenter. George is an Honorary Research Associate of the Oxford University Museum of Natural History and an Honorary Principal Research Fellow at Imperial College. George is also a Fellow of the Linnean Society and the Royal Geographical Society, an Honorary Fellow of the Royal Society of Biology and an Honorary Life Fellow of the Royal Entomological Society. As well as his many TV documentaries, George has written numerous books on insects and other animals. In 2019 he became the President of the Dorset Wildlife Trust.

Binturong Facts: size, diet, smell and Kopi Luwak cruelty

Explore interesting Binturong facts like their buttered popcorn smell, ponderous size and threats of the cruel Kopi Luwak coffee trade

What is greenwashing?

Learn how consumerism was engineered to fuel a hunger for more stuff and how greenwashing now masks true environmental harm. Discover the facts.

Orangutan with golden hair: Story by Setia Budhi

The orangutan 🦧🧡 with the golden hair, a story by Setia Budhi about palm oil pesticides killing people and animals ☠️🤒🤮 Boycott palm oil 🌴🩸🚫🙊

Greenwashing Tactic 9: Partnerships, Sponsorships and Research Funding

Greenwashing Tactic 9. Corporations use NGOs, Zoo partnerships, sponsorships, and research funding to give an industry or brand a ‘green image.

Greenwashing Tactic #3: Vagueness

Claiming a brand or commodity is ‘green’ or ‘sustainable’ based on broad generalisations, unclear language or vague statements Jump to section Greenwashing: Vagueness in Language Greenwashing: Vagueness in certification standards Reality: Auditing of RSPO a failure Quote: EIA: Who Watches the Watchmen 2 (2019) Quote: Greenpeace: Destruction Certified (2021) Quote: EIA: Burning Questions the CredibilityContinue reading “Greenwashing Tactic #3: Vagueness”

Greenwashing Tactic #7: Lying

Greenwashing lies are falsifying support from authorities to back up claims or using spurious research data to back up the greenwashing, boycott palm oil!

Santa Marta White-fronted Capuchin Cebus malitiosus

Santa Marta White Fronted Capuchins are Colombian primates threatened by severe habitat loss from cattle ranching and palm oil. Boycott palm oil and meat!

Sulawesi Hornbill Rhabdotorrhinus exarhatus

The Sulawesi hornbill (Rhabdotorrhinus exarhatus) is a striking and large yellow and black bird endemic to Sulawesi, Indonesia. Known for their unique vocalisations and social nature, including communal shared breeding practices, these medium-sized hornbills are integral to the rainforest ecosystem, acting as crucial seed dispersers for many important tree species.

Sadly, the Sulawesi hornbill is classified as Vulnerable due to habitat destruction from logging, agriculture, and palm oil plantations, as well as poaching for the illegal pet trade. Protecting their remaining rainforest habitats is essential to ensuring their survival. Fight for their survival every time you shop. #BoycottPalmOil #Boycott4Wildlife

For primates, having a mother helps them learn social skills

Wild #bonobos, like other Great #Apes and humans, spend long childhoods with their mothers, learning the social skills they need to function as emotionally stable members of their community. But orphaned bonobos at sanctuaries don’t have that kind of upbringing. Can they still learn the skills they need to get by in bonobo society? A study by Zanna Clay and Frans de Waal in PNAS found that the mother-infant bond is vital in developing healthy social and emotional skills. Help these mighty and intelligent primates when you shop and #BoycottPalmOil #Boycott4Wildlife

Pygmy Marmoset Facts, Habitat and Survival Threats

The petite pygmy #marmoset, the world’s tiniest true #monkey, boasts a mix of brownish-gold, grey, and tawny fur. These little wonders, weighing just around 100 grams, communicate uniquely using chemical, vocal, and visual cues to ensure group safety and harmony. Although these #marmosets prefer river-edge forests and can adapt to secondary forests, their homes are under serious threat. Rampant #deforestation for #meat, #goldmining, and #palmoil cultivation are eroding their habitats, pushing the subspecies Cebuella niveiventris towards a “Vulnerable” status. The situation is dire, with an estimated 30% reduction in their population in just 18 years. Protect these delicate creatures and their home – use your wallet as a weapon, be #vegan, #BoycottPalmOil, and #Boycott4Wildlife.🌳🐒

Giant Anteater Myrmecophaga tridactyla

Giant Anteaters have a striking and unforgettable appearance. They are covered in wiry, grey and brown fur with a distinctive black and white stripe running along their bodies. Their elongated snouts and long, sticky tongues are perfectly adapted for feeding on ants and termites. With their bushy tails and long, curved claws, they are supremely strange looking creatures, making them captivating to behold.

The Giant Anteater is classed as Vulnerable due to widespread deforestation and #palmoil, soy, meat, sugarcane and gold mining across their range. They are often victims to frequent deliberate and accidentally lit fires in the Amazon. These gentle creatures are becoming increasingly rare. But there’s a lot of actions you can take. Make sure you #Boycottpalmoil #BoycottGold #Boycottmeat and #Boycott4Wildlife to help them every time you shop.

Palm Oil Free Sunscreens & Insect Repellent

Protect yourself from the #sun 🌞⛱️🌻 while protecting 1000’s of #animals 🦧🦜🪲🦏🐘 from #palmoil #ecocide. Reject #beauty brands like #Loreal and Avon and find #PalmOilFree #Sunscreen. Fight back now! #BoycottPalmOil #Boycott4Wildlife

Research: Boycotts Are Worthwhile and Effective

Despite sustained and vigorous attempts by corporates and industry certification schemes like RSPO, MSC and FSC to downplay the impact and effectiveness of consumer boycotts, it turns out that boycotts are impactful and drive social change. They force profit-first and greedy corporations to change their ways and do better. They also create a tangible sense of empowerment and agency for consumer-citizens who want to participate in civil society in a meaningful way in improving the world, both as individuals and in collective groups.

Greenwashing Tactic 8: Design & Words

Greenwashing Tactic 8. Companies use design principles and subliminal language to signal ‘greenness’ and trigger unconscious emotional responses in consumers

African Forest Elephant Loxodonta cyclotis

Protect African Forest Elephants! These critically endangered ecosystem engineers are vital for rainforest health but face extinction from poaching, ecocide

Dayak Indigenous Ethnographer Dr Setia Budhi

Dr Setia Budhi is a senior lecturer in Anthropology and Sociology at Universitas Lambung Mangkurat. He is an indigenous advocate, forest conservationist and a research specialist in Dayak ethnography in South, Central and East Kalimantan. He completed his PhD in 2010 at UKM Malaysia under the supervision of Prof. Awang Hasmadi Awang Moeis and Prof. Aishah Bt Mohamed. He now serves as Head of the Sociology Department and a member of the Indonesian Anthropology Association of South Kalimantan-Indonesia.

His research relates to the Dayak people and impact of socio-cultural changes, exploitation of natural resources and modernisation on their lives. In particular, he investigates how the depletion of the forest affects the availability of food sources for Indigenous Dayak peoples.

Greenwashing Tactic #5: Irrelevance and Deflection

Learn how lobbyists use irrelevant information and deflection to shift the conversation away from their environmental harms, e.g. “sustainable” palm oil.

Why it matters that we protect Africa’s unique rainforests

Around 2 million km² of #Africa is covered by tropical #rainforests. They are second only in extent to those in #Amazonia, which cover around 6 million km². Rainforests are home to vast numbers of species of #primates #birds #insects and more. For example, the world’s tropical rainforests are estimated to be home to at least 40,000 tree species, with up to 6,000 in African forests. Protect all rainforests before it’s too late, every time you shop use your wallet as a weapon and be #Vegan #BoycottPalmOil #Boyott4Wildlife

Bearded Saki: Facts, Habitat and Population

Learn about the Bearded Saki, an important seed-dispersing monkey of the Amazon, whose populations are threatened by palm oil and poaching

Why join the #Boycott4Wildlife?

According to a 2021 survey by Nestle of 1001 people, 17% of millennial shoppers (25-45 years old) completely avoid palm oil in the supermarket. 25% said that they actively check to see if products contain palmoil. As a generation, we now have the opportunity to push our local communities and our children away from harmfulContinue reading “Why join the #Boycott4Wildlife?”

Wildlife Vet Dr Richard K Ssuna

Dr Richard K. Ssuna has been caring for (wild and domesticated) animals as a Veterinarian for over 20 years. In the past he’s worked for the Uganda Society for the Protection and Care of Animals (USPCA), the Jane Goodall Institute and Chimpanzee Sanctuary, Wildlife Conservation Trust on Ngamba Island Chimpanzee Sanctuary and the Lilongwe Wildlife Centre. Dr Ssuna also established the Lilongwe Society and Protection of Animals (LSPCA) and also worked as the technical advisor for the Second Chance Chimpanzee Refuge in Liberia. He is currently the Founder of All Creatures Animal Welfare Trust in Malawi, Lesotho and Uganda.

In a real sense, the public has been hoodwinked into believing that a palm oil certification equates to a more sustainable product and as result, companies fetch even more cash for it. Read more about by Dr Ssuna does advocates for the #Boycottpalmoil #Boycott4Wildlife

Temminck’s Pangolin Smutsia temminckii

The Temminck’s pangolin Smutsia temminckii is remarkable mammal. They are the second largest of the pangolin species and are reported to weigh between 12.5kg and 21 kilograms. They’re famous for their armour-like keratinous scales and their unique ability to curl into a protective ball when threatened. These elusive creatures are found in the savannahs and woodlands of sub-Saharan Africa and are essential to their ecosystem, controlling insect populations. The word pangolin comes from the Malay word “pengguling” meaning something that rolls up. Owing to their secretive nature and low densities, little is known about the pangolin. The species is killed primarily for Chinese medicine, even though their keratin scales have no medicinal value. All pangolins face a grave threat from trafficking for their meat and scales. Tragically, they are one of the most illegally traded mammals in the world.

Despite their ecological and cultural importance, Temminck’s pangolins are increasingly threatened by habitat destruction and illegal wildlife trade. Habitat loss from palm oil, cocoa and coffee agricultural expansion and mining further compounds their decline. Protect these unique creatures by boycotting palm oil and supporting strong anti-trafficking initiatives. #BoycottPalmOil #Boycott4Wildlife

Demand for meat is driving deforestation in Brazil – soy also a culprit

For many people, soy as a commodity has a pretty innocuous reputation thanks to its association with vegan food and meat alternatives. However don’t be fooled – crops of this pale legume are behind much of Brazil’s epidemic of deforestation. Much more #soy is fed to farm animals that people eat than is used in vegan food. Since 2000, #Brazil has doubled its total area of soy plantation to 36 million hectares and become the world’s largest producer. This expansion has erased vast swathes of forest and other habitats in some of the country’s most biodiverse regions. Soy, along with palm oil and meat deforestation are the biggest land-hungry commodities in South America and threaten the world’s largest rainforest biosphere. Help fight against this ecocide every time you shop, be #vegan #BoycottPalmOil #Boycott4Wildlife

Oncilla: The Small Tiger Cat of South America

Discover the Oncilla, a small wild cat that communicates with a unique gurgling purr, and learn why habitat loss threatens their survival.

Black-Throated monitor Varanus albigularis microstictus

The Black-Throated Monitor is a mighty and large lizard reaching over 2 metres long. They are threatened by agriculture deforestation and #hunting for their leather and meat in Tanzania, Africa. Help them every time you shop and #Boycottpalmoil #Boycott4Wildlife

A global juggling act: feeding the world, saving species

Our planet is on the precipice of a sixth mass extinction event. But unlike the five previous mass extinctions, this one is man-made: a global biodiversity crisis in which species are disappearing three to 12 times faster than the “normal” rate of extinction. A massive driver of this extinction is how humans eat. Be #Vegan for the animals #BoycottPalmOil #Boycott4Wildlife